Last updated: 26 November, 2024
Please read this Cookie Policy carefully.
This website, which is available at https://www.adtrafico.com (the “Website”), is owned and operated by Skyforge Digital AG, which has its registered office at Chamerstrasse 176, 6300 Zug, Switzerland, and a company registration number CHE-481.990.668 (“we,” “us,” “our,” or “Adtrafico”). This Cookie Policy explains to you (“you”, “your, “yours” and “User”) how we use cookies and other tracking technologies when you access and use our Website and Services.
By using our Website and Services, you agree to comply with the terms of this Cookie Policy. If you do not agree, you must discontinue your use of the Website. It is your responsibility to ensure adherence to all applicable laws and regulations. Adtrafico may update this Cookie Policy at its discretion, and any revisions will be posted on the Website. Your continued use of the Website after any such updates indicates your acceptance of the changes.
Capitalized terms used in this Cookie Policy and not otherwise defined shall have the meanings provided for those terms in our Terms of Use.
1. Types Of Cookies
1.1. Cookies are small files stored on your device that contain certain settings and data, which are exchanged with our system through your browser. These cookies may store information such as your language preference or login details. They are commonly used to provide a personalized experience and to collect reporting data about your activity and interaction with our Website. Typically, a cookie includes the name it originated from, its lifespan, and a randomly generated unique identifier or other data. Cookies may also store details about your device, such as user preferences, browsing history, and activities performed while using our Services.
1.2. Cookies are categorized into the following types:
(a) essential cookies, which assist us in:
– providing requested features or Services;
– storing your settings and ensuring Website security;
(b) functional cookies, which aid in:
– recording your preferences and settings;
– maintaining your preferences across visits;
– personalizing content, including addressing you by name;
– remembering preferences such as language or region;
(c) performance cookies, which assist us in:
– understanding visitor behaviour on our Website, including page views and duration of visits;
– evaluating the effectiveness of our advertising campaigns to enhance both campaigns and website content;
(d) marketing cookies, which aid in delivering advertising that we believe is pertinent to you.
1.3. Based on their origin, cookies fall into two categories:
(a) first-party cookies: generated and stored by the website you are directly visiting;
(b) third-party cookies: produced and placed by a third party other than the website you are directly visiting.
Depending on the cookie’s expiration date, session cookies may expire when your browser closes, while persistent cookies may stay on your hard drive until you delete them, or your browser does.
2. Third-Party Cookies
2.1. We use third-party cookies to help improve our Website and Services in various ways, such as displaying advertisements on external websites, ensuring the Website’s proper functionality, tracking performance, and collecting anonymous usage data. This data allows us to enhance content, usability, and overall user experience. Below are the third-party services that we may use:
(a) Google Analytics: This service enables us to measure and analyze traffic on our Website. Google Analytics uses cookies to provide in-depth data on user interactions, such as page views, clicks, and session durations. These cookies help identify users and link their devices across multiple visits or logins, as well as gauge the effectiveness of our ad campaigns. For more details on Google Analytics, please visit this page.
(b) DoubleClick: Owned by Google, DoubleClick helps us manage our online advertising campaigns. It uses cookies to track interactions with ads, including impressions, clicks, and conversions, allowing us to deliver more relevant advertisements and analyze ad performance. For more details on DoubleClick, please visit this page.
(c) reCAPTCHA: Owned by Google, reCAPTCHA is a CAPTCHA system that enables us to distinguish between human and automated access to websites. Google reCAPTCHA cookies are used to collect information about how visitors use our website. The cookies collect information in an anonymous form, this information is used to strengthen the security of our site by mitigating risks from disingenuous visitors. For more details on reCAPTCHA, please visit this page.
3. Purposes for Using Cookies
3.1. We use cookies for a variety of purposes, including:
(a) managing and maintaining your account and handling inquiries;
(b) registering your account for our Services;
(c) analyzing your Personal Information to improve user experience;
(d) communicating with you regarding updates or relevant information;
(e) administering and securing our business, Services, Website, and Personal Information, including activities such as security, fraud prevention, data analysis, testing, system maintenance, support, reporting, and data hosting;
(f) delivering relevant content and advertisements, optimizing your advertising experience, and measuring or evaluating the effectiveness of the ads we serve;
(g) tracking user interactions with advertisements and refining advertising strategies based on behaviour;
(h) notifying you about updates to our Terms of Use, Advertiser Terms and Conditions, Publisher Terms and Conditions, Privacy Policy, Cookie Policy, and other rules posted on the Website;
(i) utilizing data analytics to improve our Website, Services, marketing, customer relationships, and overall user experience;
(j) responding to requests from law enforcement when necessary.
4. How To Disable Cookies
4.1. You may refuse the use of cookies by selecting the appropriate settings on our Website and/or your browser, however, please note that if you do this, you may not be able to use the full functionality of our Website.
4.2. The relevant support and information pages for your particular browser you may find by following the next links:
(a) Microsoft Edge/Internet Explorer: https://support.microsoft.com/
(b) Google Chrome: https://support.google.com
(c) Apple Safari: https://support.apple.com/
(d) Mozilla Firefox: https://support.mozilla.org
(e) Opera: https://help.opera.com/
5. Do Not Track
5.1. Please be aware that our Website does not currently recognize or respond to “Do Not Track” (DNT) signals from web browsers. While we respect the importance of privacy preferences, our systems are not designed to detect or implement DNT requests at this time. We remain committed to protecting your privacy and continually review our policies and practices to ensure they align with applicable laws and regulations.
6. Other Applicable Rules
6.1. Along with this Cookie Policy, your use of our Website is governed by other relevant rules and guidelines. These include, but are not limited to, our Terms of Use and Privacy Policy. We encourage you to review these documents to fully understand your rights and obligations and to ensure compliance while using our Website for a smooth and informed experience.
7. Questions Or Comments
7.1. If you have any questions, concerns, or issues regarding our use of cookies or other tracking technologies, or if you need clarification on this Cookie Policy or wish to report a violation, please contact our support team at support@adtrafico.com. We value your feedback and are dedicated to addressing your inquiries promptly and effectively.